I Like Scary Movies: An Immersive Experience will open in Los Angeles on April 4. Presented by Warner Brothers and New Line Cinema, the interactive art installation will feature imagery inspired by such films as The Shining, IT, and A Nightmare on Elm Street.
The exact nature of the event is masked behind some heavy hype, but the official website assures viewers that I Like Scary Movies is not a scare maze ("There won't be anyone in costume jumping out and scaring you").
Nevertheless, the immersive experience sounds like much more than a mere gallery display, promising visitors will “sink” into the carpet of The Shining's Overlook hotel (as seen in Stanley Kubrick's 1980 feature film, pictured at top), visit the graveyard and waiting room from Beetlejuice, descend into the boiler room from A Nightmare on Elm Street, and "revisit The Lost Boys on the way to Pennywise’s lair."
I Like Scary Movies will take place at The Desmond Building, 5514 Wilshire Boulevard, 90036. Advance tickets are now on sale for $39 each.
Scheduled dates are April 4-7, 11-14, 18-20, 25-28. (Update: Dates have been added through June 16. Check out calendar entry for exact days.) Entry times are at fifteen-minute intervals from noon through 10pm.
Visit ilikescarymoviesexperience.com for more information.